by Keith Ferrazzi
Don't keep score
Successful networking is all about generosity. Sometimes you need to ask for the generosity of others (interview help, etc.). Help people without expect of return. It will pay dividends.
Follow up, Follow up, Follow up
This is a really important step. If you meet somebody and do not follow up, you have lost an opportunity. Always remind the person what you talked about and focus on next steps.
Quick, casual greetings. Repetition is KEY for somebody to remember you and build a relationship. Emails, phone calls, messages are all forms of pinging. They take work but are necessary
Being vulnerable makes you interesting and builds REAL relationships. Heartfelt candor is the most effective ice breaker.
Engineer your own luck
Be open to opportunities, plant yourself at the center of a community, become a visible leader. The luck comes to you when you build the right network
Talk to the VIPs at conferences before they speak
The speakers become celebrities after they speak. Talk to them before. Do your research. Or better yet, be a speaker.
The Deep Bump
The deep bump is a quick connection at a conference with the goal of getting an invitation to reconnect at a later time. You want to create a genuine connection in a short amount of time
Do your research
Look for commonalities. Look at their social media. Figure out everything about them from business to personal life. Use commonalities to build rapport.
Go public with failure
Be open that you make mistakes. You aren't perfect and most people make it seem like that through social media.
Health, Wealth, & Children
Everybody cares about health, wealth, and children. If you can help them with any of them, you have an in.