My vision for the world of education in the next 10 years
We will move increasingly more towards blended learning, in which people learn through a hybrid of online and in person opportunities.
We will move towards a competency based model of education
rather than a credit based model of education, in which people move at their own pace based on their ability to learn and mast
Biggest obstacle building Pencils of Promise
Convert intention into action. I met so many people who believed in the idea of the organization. Often times that individual that I was meeting with would clearly wants and intend to help us out
But >99% of the time, that person never ultimately acted
Sometimes it was because they were not committed enough, & other times it was because we as an org did not do a good enough job in converting them into active supporters & member of our community
Over time we recognized
how important it was to make sure we understood the desire that each of those people had to help and made sure that there was a clear and accessible pathway for them to get involved.
When we were founded, social media was still in its infancy
We were truly early adopters of this new wave of digital networks that could be used to mobilize a community. We decided not to spend money on advertising.
We focused on building our relationships
with those early supporters through Facebook, Twitter, Instagram & now Snapchat. It allowed us to grow rapidly, & be seen as somewhat of a pioneer in the nonprofit sector
My biggest advice to nonprofits
Pick one platform where your audience can be reached and go deep there. Make sure it's not just announcements of success, but focus on true storytelling and display vulnerability.
I go into detail on this & many more social media strategies
in my new online course that's a step-by-step system to create, launch and grow a nonprofit at www.thenonprofitplaybook.com.