11 Best Airplane Reads for Entrepreneurs
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kikiCommunity member
Autoplay OFF  •  2 years ago
I'm Kiki Schirr, co-founder of Fittr. Illustrator of Tech Doodles. 1/2 of The Craft marketing newsletter. Contributor to {grow}. I love life and lemurs - and alliteration.

11 Best Airplane Reads for Entrepreneurs

Short, informative, and to-the-point (just like you!)

1. The War of Art

by Steven Pressfield Key Take-Away: Resistance is real — battle it like an artist.

Hooked

by Nir Eyal (Ryan Hoover) Key Take-Away: Create habit-forming loops to keep customers coming back.

Rework

by Jason Fried & David Heinemeier Hansson Key Take-Away: Un-know what you know about how to do business.

Creative, Inc.

by Meg Mateo Ilasco & Joy Deangdeelert Cho Key Take-Away: Tons of practical, actionable tips for going it alone.

Steal Like an Artist

by Austin Kleon Key Take-Away: Hey, being an artist is a lot like being an entrepreneur!

Purple Cow

by Seth Godin Key Take-Away: If you stand out, people will take notice.

Crush it!

by Gary Vaynerchuk Key Take-Away: This book might have been the impetus for Shia LaBeouf’s video, it’s that motivational.

The Tao of Twitter

by Mark Schaefer Key Take-Away: If you don’t “get” Twitter, you’re doing it wrong.

Lean Customer Development

by Cindy Alvarez Key Take-Away: Talk to your customers, they don’t bite — but they do know your business better than you.

Manage your Day-to-Day

edited by Jocelyn K. Glei Key Take-Away: Everybody does productivity a little different, so you might as well learn from these geniuses.

Evil by Design

by Chris Nodder Key Take-Away: A million tricky little ways to increase conversion.

Let me know what you think of this list!

I'm on Twitter: https://twitter.com/kikischirr

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2 years agoReply
War of Art is a gem

charlesjLove to build stuff that matters.
2 years agoReply
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2 years agoReply
@sydney Delivery Happiness by Tony Hsieh of Zappos was a great read on setting the culture right and making sure it stays that way. The Innovator's Dilemma by Clayton Christensen was great in that it taught me to think about Large companies in a different light. Before, I always assumed they weren't innovative or trying to do new things but that book paints a clearer picture on how they have to make decisions based on their current customers needs, the value chain they're entrenched in, and a host of different factors. They're almost always better at sustaining innovations which make things X times faster, better, smaller. The startups are better at the disruptive innovations and always start by serving a smaller, unrecognized part of the market. Startup Of You had a great message of applying that mindset to everything else in your life!

2 years agoReply
@sydney I'd add. "My inventions" by Nikola Tesla.

sydneyVerifiedco-creator of Commaful
2 years agoReply
@nireyal your book got mentioned here :) Amazing book! @andrew Zero to One is definitely a great read. I have an extra copy. Happy to share it with people if anybody wants to take a look at it.

2 years agoReply
@kiki there are a few on this list that I really want to read: Hooked and Re-Work especially. I was disappointed in Steal Like an Artist. If you're a actively creative person, you'll come across the sum of the advice in the book. Also, for people that haven't read "Crush It", I recommend watching Gary Vaynerchuk's keynote speeches instead. His drive and enthusiasm comes across much more clearly when he's jumping around on stage. For anyone starting a business, I highly recommend Zero To One. It's definitely the most insightful business book I've read in the last year. Plus, at less than 200 pages, it's short enough finish in a single sitting (but take a few days to reflect and digest it all).

sydneyVerifiedco-creator of Commaful
2 years agoReply
@lelper @andrew @geeky_yang @interncass @slisam @sarharibhakti @hannahmilligan @kina @m23mclaughlin @kevinshin @ap @nobel @jc @brian @charlesj @mike @hirepool I know you guys are active readers. Any other books to add to this list?